Master of Science Strategic Event Management and Tourism Management (en 2 ans)

SKEMA Business SchoolParis, Sophia Antipolis - FRANCE | Suzhou - CHINE | Raleigh - ETATS-UNIS USA | Belo Horizonte - BRESIL

Spécialité(s): Management du Tourisme

Coût de la candidature avant admissibilité:

Via Mastersbooking: 0 €
Via la procédure école classique: 100 €

Coût de la formation: 28 000 €

Next admission round:

Période session de recrutement:

Sep

Jul

Available slots:

Nombre de places disponibles 30

Places disponibles par promotion: 30

Langue(s) du programme

Francais/Anglais

Durée de la formation:

2 ans (24 mois)

Date(s) de rentrée:

janvier

septembre

Niveau d'admission:

Bac+3

Accréditations

AACSB

AMBA

CGE

EDUNIVERSAL

EQUIS

SDGlobalCompact

Présentation: Master of Science Strategic Event Management and Tourism Management (en 2 ans)

Formation dispensée sur le Campus de Paris, Sophia-Antipolis, Raleigh, Belo Horizonte et Suzhou.

Contenu pédagogique

Fundamentals of the Events and Tourism Industry
Visitor Behaviour
Preparing for a Career in Events & Tourism
Distribution in Events and Tourism
Sales and Customer Relationship Marketing
Strategic Marketing in Events and Tourism
Visitor Economics

Event Management Track

Financial Management in Events
Team Management
MICE- the Business Events Industry
IT in Events
Facility Management
Project Management for Events
Event Marketing - Events only

Tourism Management Track

Financial Management in Tourism (15 hrs shared with Events)
Sustainable Performance in Tourism
Destination Marketing
IT in Tourism
Distribution in Tourism - Tourism
Hospitality Business Game - Tourism only
Revenue Management (15 hrs shared with Events)