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Master of Science International Luxury Industries, Marketing & Management

Toulouse Business School - TBSToulouse - FRANCE

Spécialité(s): Management du Luxe, Marketing
Coût de la candidature avant admissibilité: 
  • Via Mastersbooking: 0 €
  • Via la procédure école classique: 130 €
Coût de la formation: 16 500 €

The MSc in International Luxury Industries Marketing & Management offers highly professional training for international graduates who wish to operate in the rich, challenging context of luxury industries, while building and developing their careers.

Through a multidisciplinary approach, participants in this program will acquire key skills in luxury industries marketing and management, together with a comprehensive knowledge of the new technologies applied to the luxury industries business models and strategy.

History of Luxury
Managing Talent & Performance

Luxury in the Global Economy
Manager / Leader

Luxury 2.0
Intercultural Management,

Luxury Services
Communication strategies: from theory to practice

Fashion & Accessories  
Communication planning in the digital era

Intellectual Property
Traditional and new media

Internal communication
Branding and branding management

 

Déroulement des enseignements: 

Année académique : de septembre 2017 à juin 2018 + 6 mois de stage.
 

Débouchés

  • Product Manager
  • Marketing/Communication Manager
  • Marketing Analyst
  • Market Research Analyst
  • Market Research Manager
  • Brand Manager
  • Marketing Manager
  • Community Manager
  • Web Strategy Manager
  • Category Manager

Conditions d'admission

  • Academic requirements: 4 year Bachelor degree
  • Language requirements:
    • English mother tongue, or
    • Bachelor degree taught in English, or
    • TOEFL IBT 80 / IELTS 6.5 / TOEIC 800 / FCE

Sélection: 

Sélection sur dossier suivi d'un entretien.